Paid Search Specialist
Certified Google Ads Partner
Search Engine Marketing Strategist
Digital Marketing Consultant
Results-Driven Digital Marketing Professional
Hi, I'm Yvan.
I'm a digital marketing strategist dedicated to delivering measurable results for businesses and brands with expert paid search advertising strategies. I have a decade of experience driving growth for organizations of all sizes, with a proven track record of success in increasing traffic, generating leads, improving ROI, and building brand awareness.
Currently based in Richmond, Virginia, I am actively engaged in the local marketing community and have had the opportunity to speak at conferences such as Burn Both Ends, and participate as a digital marketing panelist for Lighthouse Labs RVA.
I am always happy to connect with like-minded digital marketing professionals. Shoot me a message - I look forward to hearing from you!
"With Yvan's guidance and execution, we had an amazing enrollment campaign. Not only did she help solve a tagging issue of another vendor’s microsite, our SEM campaigns were extremely optimized and hyper-targeted, resulting in almost a 50% increase in traffic year-over-year."
"Yvan always approaches her work with a great strategic mind, enthusiasm, and follow through. She is a true asset to our team!"
PetsMy dog Bella
First JobKOA Campground
10 Years of Experience
Sept 2020 - Current
Senior Digital Marketing StrategistMarathon Consulting
Develop successful digital marketing strategies to achieve client business goals.
June 2018 - Sept 2020
Media Solutions ManagerGoodway Group
Collaborate with business development, client services, and client success team members to drive profitable business.
Oct 2014 - Oct 2016
PPC AnalystWorkshop Digital
Manage client accounts across paid search, display and paid social.
Jan 2013 - May 2013
Team LeadGoogle Online Marketing Challenge
Create and implement Google Ads strategy for local nonprofit, leading team to place in top 10% globally.
Master in Global ManagementAntwerp Management School
Graduate degree with topics in international management and business
Bachelor of Business AdministrationJames Madison University
Marketing degree with concentration in B2C marketing
Certificate in European BusinessUniversity of Antwerp
Study abroad semester in Antwerp, Belgium
Get in Touch
If you have any questions or want to know more about me, send me a message!